Written by: Zhou Rui and Ding Ding
Posted on: October 11, 2018 | 
| 中文
High-speed rail
With the progress of new technologies and innovations, China is now capable of providing better commodities and diversifying the basic necessities of life for its people, such as clothing, dining, housing and travelling. At the First Exposition of China Indigenous Brands, more than 600 old and famous brands competed with newly established ones, showcasing the secrets behind the extensive consumption expansion in the Chinese markets.
Stepping into the fitting room and standing before the mirror, the 3D scanning technology of SHANGHA, a famous brand of cheongsam, extracts the details and precise sizes of the customer for draping. For styled dressing, like a closely-fitted cheongsam, repetitive try-on efforts would now become unnecessary. With the virtual fitting mirror invented by Alibaba, all the customer needs to do is to take pictures before the mirror and choose from different styles of clothing and check the virtual effects with them on. Definitely, trying on new clothes is becoming smarter. The new technology knows you better and also makes the sewers smarter.
At the Exposition, Shanggong Group Co. Ltd presented an “Internet Plus” sewing and embroidery machine. When connected with cloud data base through Wi-Fi, people can get real-time information about the embroidering procedure and status through supporting APP, and twittering any patterns you want back to the machine for its learning.
The old and famous brands also take advantage of the Internet to make new developments. At the Exposition, the reporter saw a variety of yoghurts produced by Xinjiang Tianrun Daily Group, which has earned a high reputation among young customers. Those lime, passion fruits or chocolate cookie flavored yoghurts explored their markets firstly at fruit stores, bakeries and new-type retail stores, and rapidly won appraisals from young customers, who love to show off their new findings and enjoyments through micro-blogs and WeChat friend circles. After winning the reputation effect, Tianrun started its mass scale market occupation of shopping malls and supermarkets.
Soon enough, the vending machine was able to realize face-recognition selling model. The reporter experienced at the smart counter of Suning Electronics Offline shop, that customers with smart phones could buy the commodity via scanning the face or QR code and paying the bill after the counter door closed with the order automatically being established, and sent to their phones.
Higher and higher, the skylines of big cities show a great amount of skyscrapers. At the stalls of China Architectures Exhibitions, models of builders and citizen service centers of Xiong’an New Area have won the extensive attention of visitors.
Regarded as the highest building of China under construction, the Wuhan Greenland Center project is greatly supported by the high-rise building machine independently researched and manufactured by China.
The 39.3-meter high and 2000-ton weighing heavy machine is capable of working with stability, despite fresh gale and can construct one storey in 4 days. Presently, 70% of the super-tall buildings over 300 meters in the world, are built by China State Construction (CSC).
To serve as a development hub, the Xiong’an New Area near Beijing and in the Hebei province, started construction in 2017. How to realize greener and smarter construction for the Beijing-Tianjin-Hebei (Jing-jin-ji) economic triangle has ignited the interest of the masses in China. CSC, the contracted builder, has undertaken the project of building the Citizen Service Center. CSC has used new technologies of modular method through which the whole construction procedures can be digitally controlled and managed with data of production time, location, information of inspectors and installers uploaded to the assembled structures via chips or QR codes.
The whole building parts, including its interior decorations and even electric wires, are made and allocated in the factories and installed at the building site block by block and layer by layer. With the new method, about 80% of the construction waste has been reduced, and 60% of the construction period has been shortened compared to the traditional model of building.
A line of an ancient poem of China described one thousand years ago that by fast boat, one could take a round-trip journey within one day on the Yangzi River. But now with high speed trains, the one-day trip has become a common thing for the people.
For Li Changjing, chairman of China Railway Group Limited, the key factor that lies behind the transformation from China Speed to China Quality, Made in China to Created by China and Chinese Products to Chinese Brands is the independent innovation. “Taking the Beijing-Zhangjiakou High Speed Railway which is under construction as an example, it may become the world’s leading smart high speed train system with mass use of advanced innovative technologies, such as cloud calculation, big data processing , Internet of Things (IoT) and AI, etc.,” said Li.
When high speed trains become smarter, automobiles become more intelligent as well.
Enhanced real-time dashboard, wireless smart charger, auto parking technology, and the newly issued mass production MARVEL X of SAIC AUTO was a cluster of several new techniques which could also be driven via internet. WELTMEISTER, the internet auto manufacturer launched a new electric SUV which could recognize the identity of the driver and adjust the settings automatically for better driving experience, and could even realize communication with an intelligent house.
The qualified Chinese brands are the name cards for the country’s international image. As pointed out by Nian Yong, the Industries Coordination Department of National Development and Reform Commission, the new supply-side reform of Chinese economy has raised new requirements for enterprises, and guided them to enhance their capabilities and spirits for wholehearted concentration, as well as motivated them to constantly strive for perfection in quality improvement and brand establishment. With the new-type of interactions taking place between demand and supply, the consumption environment will be further improved with a stronger sense of brand cultivation, and as a result, the new consumptions will lead the directional adjustment of the supply side.
Translated by Wu Jinying
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