Print

    O Donuts: A Sweet Revolution Expands to All-Day Breakfast

    Written by: Hurmat Majid
    Posted on: October 28, 2024 |

    OD Donuts

    O Donuts, a homegrown Pakistani brand, made an undeniable impact on the local donut scene when it first arrived, effectively breaking Dunkin' Donuts’ decades-long monopoly in the country. Offering creative and innovative flavors with a commitment to delivering high-quality products, O Donuts quickly established itself as a worthy competitor, winning over both casual eaters and donut connoisseurs. Their ability to tap into the local palate, while keeping international standards in mind, gave them an edge in the market, and their colorful selection of fresh donuts became an instant hit. After years of perfecting their donut offerings and becoming a favorite name in the dessert world, O Donuts expanded its horizons by launching an all-day breakfast menu last year, a move that was eagerly awaited by many.

    However, despite the excitement surrounding the all-day breakfast, there are some logistical challenges that come with it. Most O Donuts outlets are designed as compact, cozy spaces, making it difficult for customers to fully enjoy the breakfast experience at the location. Many of their branches feature limited seating, so patrons often resort to eating in their cars or opting for delivery. This can be a bit inconvenient, especially when trying to savor a fresh breakfast. That said, if you’re lucky enough to snag a spot in one of their small yet chic interiors, you’ll find the ambiance to be modern and Instagram-worthy. Their minimalist white decor is punctuated with sleek grey furniture, and the occasional pop of O Donuts’ signature pink and blue colors adds a vibrant touch to the otherwise understated design. It's the perfect aesthetic for anyone looking to grab a quick bite while taking a snapshot-worthy photo.

    The cozy little OD outlet in Karachi

    The challenge of space is further highlighted during busier hours, particularly in the morning rush when breakfast is in full swing. While this might be a drawback for those seeking a leisurely meal at the restaurant, the overall appeal of the food keeps O Donuts firmly in the running as a go-to spot for breakfast lovers in Karachi. And for those who do choose to take away or order delivery, the food’s quality manages to hold up fairly well during transport, making it a good option for enjoying at home.

    As for the food itself, O Donuts has done an admirable job in expanding beyond its core strength of donuts. We sampled a few of their breakfast options during our visit, starting with a selection of their breakfast sandwiches. The pulled beef sandwich, for instance, was hearty and flavorful, but there were a few minor issues. The bread had a tendency to get soggy relatively quickly, especially with the juicy pulled beef filling. While the flavors were spot on, the beef was tender, and the accompanying sauces provided a nice balance of tang and richness, although the sandwich didn’t hold up as well as we’d hoped. Perhaps a slightly sturdier bread or a better balance of moisture in the filling could resolve this issue. Nevertheless, it was enjoyable, and we are excited to try more from their breakfast sandwich selection during our next visit.

    Juicy burgers at O Donuts

    The Mortadella sandwich, served in Ciabatta bread, was an absolute delight. The hearty, slightly chewy bread provided the perfect base for the generous amount of salami, which had just the right balance of savory and salty flavors. The combination worked harmoniously, making each bite satisfying and flavorful without being overwhelming. The bread’s rustic texture enhanced the overall experience, creating a sandwich that felt both robust and refined.

    Mortadella in Ciabatta

    On the other hand, the chicken honey mustard sandwich in a croissant was easily the star of the meal. The croissant was perfectly flaky, buttery and light, serving as an ideal contrast to the tangy sweetness of the honey mustard sauce. The balance of flavors between the tender chicken, the slight bite of mustard, and the croissant’s rich layers made this sandwich stand out as the best thing we tried. It’s the kind of sandwich that leaves a lasting impression and one you will want to return for.

    The Honey Chicken in Croissant

    One of the biggest draws for us, however, is the promise of pancakes on their menu. We didn’t get a chance to try them this time around, but judging by the buzz surrounding them, they’re next on our list.

    Of course, any visit to O Donuts would be incomplete without sampling a few of their signature donuts. After all, it’s what made them a household name in the first place. During this visit, we indulged in two standout options: the lemon tart donut and their classic chocolate cake donut. The lemon tart donut was a refreshing delight, offering a perfect balance between tangy citrus and the sweetness of the glazed donut. It was light, zesty and a welcomed departure from the typical sugary fare one might expect from a donut shop. Meanwhile, the chocolate cake donut remained as dependable as ever. Its rich, velvety texture, combined with a deep chocolate flavor, made it the kind of treat you could never tire of. These donuts serve as a reminder of why O Donuts was able to break into the market so effectively, for they know how to nail the basics while still offering exciting and creative variations.

    Lunch menu at O Donuts

    The OD breakfast selection offers a nice variety, from traditional savory sandwiches to more indulgent, dessert-like dishes such as pancakes and French toast.

    On the dessert side, O Donuts continues to shine. Along with the lemon tart and chocolate cake donuts, their range of classic and inventive flavors keeps customers coming back for more. Whether you’re in the mood for something rich and decadent or light and fruity, O Donuts has something to satisfy every craving. This consistency in their dessert offerings is what sets them apart from other local competitors and why they’ve managed to carve out such a strong foothold in Pakistan’s dessert market.

    Milk Pancakes

    Pricing at O Donuts is generally reasonable, especially considering the quality of the food and the thoughtfulness that goes into both the presentation and the flavors. The portion sizes for breakfast items are generous, ensuring you get good value for your money. Whether you're grabbing a quick breakfast sandwich or indulging in a full breakfast spread, O Donuts offers a satisfying experience that feels worth every penny.

    In conclusion, despite a few minor hiccups with seating and certain breakfast items, O Donuts delivers a highly satisfying experience. Their foray into the all-day breakfast market is an exciting development, and with a few tweaks, it’s likely to become just as beloved as their donuts. We’re already planning our next visit to try the pancakes and explore more of their breakfast menu. For anyone looking for a delicious breakfast or a sweet treat, O Donuts is quickly becoming a go-to spot that promises both quality and creativity in every bite.


    As the new year begins, let us also start anew. I’m delighted to extend, on behalf of the Embassy of the People’s Republic of China in the Islamic Republic of Pakistan and in my own name, new year’s greeting and sincere wishes to YOULIN magazine’s staff and readers.

    Only in hard times can courage and perseverance be manifested. Only with courage can we live to the fullest. 2020 was an extraordinary year. Confronted by the COVID-19 pandemic, China and Pakistan supported each other and took on the challenge in solidarity. The ironclad China-Pakistan friendship grew stronger as time went by. The China Pakistan Economic Corridor projects advanced steadily in difficult times, become a standard-bearer project of the Belt and Road Initiative in balancing pandemic prevention and project achievement. The handling capacity of the Gwadar Port has continued to rise and Afghanistan transit trade through the port has officially been launched. The Karakoram Highway Phase II upgrade project is fully open to traffic. The Lahore Orange Line project has been put into operation. The construction of Matiari-Lahore HVDC project was fully completed. A batch of green and clean energy projects, such as the Kohala and Azad Pattan hydropower plants have been substantially promoted. Development agreement for the Rashakai SEZ has been signed. The China-Pakistan Community of Shared Future has become closer and closer.

    Reviewing the past and looking to the future, we are confident to write a brilliant new chapter. The year 2021 is the 100th birthday of the Communist Party of China (CPC) and the 70th anniversary of the establishment of diplomatic relations between China and Pakistan. The 100-year journey of CPC surges forward with great momentum and China-Pakistan relationship has flourished in the past 70 years. Standing at a new historic point, China is willing to work together with Pakistan to further implement the consensus reached by the leaders of the two countries, connect the CPEC cooperation with the vision of the “Naya Pakistan”, promote the long-term development of the China-Pakistan All-weather Strategic Cooperative Partnership with love, dedication and commitment. Mohammad Ali Jinnah, the founding father of Pakistan said, “We are going through fire. The sunshine has yet to come.” Yes, Pakistan’s best days are ahead, China will stand with Pakistan firmly all the way.

    YOULIN magazine is dedicated to promoting cultural exchanges between China and Pakistan and is a window for Pakistani friends to learn about China, especially the Xinjiang Uygur Autonomous Region. It is hoped that with the joint efforts of China and Pakistan, YOULIN can listen more to the voices of readers in China and Pakistan, better play its role as a bridge to promote more effectively people-to-people bond.

    Last but not least, I would like to wish all the staff and readers of YOULIN a warm and prosper year in 2021.

    Nong Rong Ambassador Extraordinary and Plenipotentiary of
    The People’s Republic of China to the Islamic Republic of Pakistan
    January 2021