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    The 60 Second International Film Festival Returns to the Capital

    Written by: Sana Shahid
    Posted on: April 18, 2017 | | 中文

    The 60 Second International Film Festival in Islamabad

    Film is a powerful medium that not only serves to provide entertainment, but also has the ability to educate the uneducated, inform the uninformed, and challenge conventional thought. The 60 Second International Film Festival (60SIFF) made its mark for the fifth time in the capital on 14th and 15th April, 2017 at Aiwan-e-Quaid, F-9 Park. Judging by the number of attendees, this two-day event was an enormous success, thanks to a number of brilliant film screenings, discussions on pertinent themes, and a memorable Qawwali night to conclude it all.

    Pakistan’s filmmaking industry faced a huge setback in the last few decades, but events such as 60SIFF have helped to revive the core idea of filmmaking and storytelling in recent years. The theme for this year’s event focused on celebrating local heroes, historical landmarks, education and interfaith harmony. Innumerous entries were received on these topics from all over the country through the open call for submissions on 60SIFF and Dil Say Pakistan Film Competition.

    Artworks on display at the entrance - 60 Second International Film Festival at F-9 Park, Islamabad

    Artworks on display at the entrance

    The first day consisted of an interactive session with Mr. Danial Shah, followed by a panel discussion on ‘Unsung Heroes’ by Dil Say Pakistan, which is the country’s first transmedia campaign. The speakers shared their experiences with the audience to add a personal element to the ensuing discussion. The sessions were followed by a prize distribution ceremony and a screening of the best films of the competition.

    Syed Ahmad talked about opinion making and the impact of disseminating news through social media - 60SIFF at F-9 Park, Islamabad

    Syed Ahmad talked about opinion making and the impact of disseminating news through social media

    The second day featured the screening of various entries from the 100 Second Film Festival and the Izhaar Film Fellowship Program in collaboration with BBC Urdu. The short films introduced the audience to different languages and cultures, providing them with diverse perspectives and encouraging healthy dialogue.

    Every year, we try to engage the masses in a constructive activity of storytelling and filmmaking, to build discourses based on thematic films of 60 seconds which have eminent value in promoting culture, art and global ties”, explained Festival Director Abrar-ul-Hassan.  

     One of the videos from 100 SFF, Boston - 60 Second International Film Festival at F-9 Park, Islamabad

    One of the videos from 100 SFF, Boston

    A number of Iranian films from the 100 Second category demonstrated the significance of a mother in her child’s life, and the excruciating pain faced by children who lose their mother at any stage in their lives, regardless of age. One film in particular started with a little girl playing hide and seek, so cocooned in her imaginary world that no one could have guessed she was playing with a picture of her deceased mother. This heartrending clip left the viewers distressed at the thought of putting themselves in the girl’s shoes for even a second.

    On the contrary, the Izhaar Film Fellowship Campaign initiated by BBC Urdu highlighted the practice of ‘Honour Killing’ in Pakistan. This campaign is referred to as Qatal-o-Ghairat instead of Qatal-o-Gharat, because it depicts the concept of killing in the name of ghairat (honour), explained Tahir Imran, the Social Media representative for BBC Urdu. The Izhaar Film Fellowship Campaign caters to the needs of our youth and emerging filmmakers who wish to pursue this profession further.

    A clip to promote the social and political rights of women by Izhaar Film Fellowship, a campaign by BBC Urdu - 60SIFF at F-9 Park, Islamabad

    A clip to promote the social and political rights of women by Izhaar Film Fellowship, a campaign by BBC Urdu

    One particularly memorable film, Ehtiraam, portrayed a young adult male eyeing an innocent girl on a bus stop. Another man, sitting opposite the former, begins staring at him in order to make him feel uncomfortable in the same way as the young girl. Although the core message of this short film may seem cliché, it was executed so beautifully that it brought on goosebumps to those watching.

    The festival concluded with a live Qawwali performance by the super-talented Bakhshi Brothers. The organizers also held a discussion highlighting the importance of Digital Storytelling, which was followed by a productive Q&A session.

    Enthralling qawwali performance by Bakhshi Brothers - 60 Second International Film Festival at F-9 Park, Islamabad

    Enthralling qawwali performance by Bakhshi Brothers (source: Facebook/60SIFF)

    The 60 Second International Film Festival is known for providing a platform to young and aspiring filmmakers in order to showcase their creativity and endorse their talent. It serves to demonstrate that films are not merely a visual narration of the written dialogue, but they also possess the power to create a self-aware society that recognizes its shortcomings and strives to eliminate them.


    As the new year begins, let us also start anew. I’m delighted to extend, on behalf of the Embassy of the People’s Republic of China in the Islamic Republic of Pakistan and in my own name, new year’s greeting and sincere wishes to YOULIN magazine’s staff and readers.

    Only in hard times can courage and perseverance be manifested. Only with courage can we live to the fullest. 2020 was an extraordinary year. Confronted by the COVID-19 pandemic, China and Pakistan supported each other and took on the challenge in solidarity. The ironclad China-Pakistan friendship grew stronger as time went by. The China Pakistan Economic Corridor projects advanced steadily in difficult times, become a standard-bearer project of the Belt and Road Initiative in balancing pandemic prevention and project achievement. The handling capacity of the Gwadar Port has continued to rise and Afghanistan transit trade through the port has officially been launched. The Karakoram Highway Phase II upgrade project is fully open to traffic. The Lahore Orange Line project has been put into operation. The construction of Matiari-Lahore HVDC project was fully completed. A batch of green and clean energy projects, such as the Kohala and Azad Pattan hydropower plants have been substantially promoted. Development agreement for the Rashakai SEZ has been signed. The China-Pakistan Community of Shared Future has become closer and closer.

    Reviewing the past and looking to the future, we are confident to write a brilliant new chapter. The year 2021 is the 100th birthday of the Communist Party of China (CPC) and the 70th anniversary of the establishment of diplomatic relations between China and Pakistan. The 100-year journey of CPC surges forward with great momentum and China-Pakistan relationship has flourished in the past 70 years. Standing at a new historic point, China is willing to work together with Pakistan to further implement the consensus reached by the leaders of the two countries, connect the CPEC cooperation with the vision of the “Naya Pakistan”, promote the long-term development of the China-Pakistan All-weather Strategic Cooperative Partnership with love, dedication and commitment. Mohammad Ali Jinnah, the founding father of Pakistan said, “We are going through fire. The sunshine has yet to come.” Yes, Pakistan’s best days are ahead, China will stand with Pakistan firmly all the way.

    YOULIN magazine is dedicated to promoting cultural exchanges between China and Pakistan and is a window for Pakistani friends to learn about China, especially the Xinjiang Uygur Autonomous Region. It is hoped that with the joint efforts of China and Pakistan, YOULIN can listen more to the voices of readers in China and Pakistan, better play its role as a bridge to promote more effectively people-to-people bond.

    Last but not least, I would like to wish all the staff and readers of YOULIN a warm and prosper year in 2021.

    Nong Rong Ambassador Extraordinary and Plenipotentiary of
    The People’s Republic of China to the Islamic Republic of Pakistan
    January 2021